X Premium Subscription: Elon Musk’s social media platform X (first Twitter) in India has cut its premium subscription prices. Now the prices of X Premium have been reduced by 47%. This change is applicable to all three subscription plans Basic, Premium and Premium+. It is believed that this step will give a boost to X and userbase in big internet market like India.
This is the first major value change that has been seen after the launch of Twitter Blue in India in February 2023. The special thing is that the price of Premium+ Plan increased twice last year, but now for the first time all the prices have been reduced.
New prices on web
Basic: Rs 170 /month or Rs 1,700 /year (first Rs 244 /month or Rs 2,591 /year)
Premium: 427 rupees /month or 4,272 rupees /year (first 650 rupees /month or 6,800 /year)
Premium+: Rs 2,570 /month or 26,400 rupees /year (first Rs 3,470 /month or Rs 34,340 /year)
Subscription rates on mobile apps are still slightly higher because Google and Apple take their commission.
- Premium is now Rs 470 /month on mobile (first Rs 900 /month)
- Premium+ price is now Rs 3,000 /month (first Rs 5,130)
- The price of Premium+ on iOS still remains Rs 5,000 /month.
- The price of the basic plan is Rs 170 /month on all platforms.
What will be found in every plan?
Basic: Limited facilities like post editing option, long video uploads, priority in reply and post formatting.
Premium: Increased limit of creator tools, analytics, low News-Patiala, blue tick and Grok AI.
Premium+: ‘Radar’ tool showing the News-Patiala experience, the most reply boost, the convenience of posting long articles and the live trends.
This price cut has come at a time when Musk’s AI company XAI has launched its new model Grok 4. In March, XAI bought X in a $ 33 billion stock deal. Although Elon Musk is trying to increase revenue from subscription, by December 2024, mobile apps have been able to earn an in-app of only $ 16.5 million. Meanwhile, the CEO Linda Yachcarino of X resigned after his two -year tenure this month. The company is now working on a strategy to increase income from subscription by reducing dependence on advertisement.
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